Thursday, December 3, 2009

Art Basel '09

Here are some examples of art & typography that I saw at the preview last night of Art Basel at the Miami Beach Convention Center.

First is a logo and slogan used to encourage tourism to Basel, Switzerland.




This is the alphabet which appear backwards and glowing like neon. Each letter is fromed from a rendering of a naked human body.






Here you can catch me in "PORN" or at least my reflection snapping a shot of a metallic sculpture of serif capital letters that read as the word porn.




?






Sunday, November 22, 2009

Outdoor Signage

This lighted sign identifies the outdoor seating area at the Bank Atlantic Center in Sunrise furnished and sponsored by Carls furniture. The Carls script logo is combined with a sans serif font in all caps within in brackets not only repeat the curves of the script type but are also reminiscent of the flying saucer shaped seating and lamps outside the arena.

Monday, November 16, 2009

"Getting Better All the Time"



Part of Winn-Dixie's remodeling/rebranding initiative includes redesigns of their product packaging. I have included examples of of their new and more streamlined package designs that reflects 3 tiers of Winn Dixie brands: premium, value and "better", which would be a middle priceprice point comparable or "better" than a standard national brand. The serif typeface used in the Winn Dixie logo is more sophisticated than the bright and bold original block letters . There is a definite improvement in the "taste like butter" product name redesign that uses all lower case san serif characters. The redesigns successfully communicate a fresher, more upscale look than previous Winn Dixie brand product packaging.

Saturday, October 31, 2009

Decomposing Type

Just some examples of "found type" with a Halloween theme. This is my first attempt at carving a jack o'lantern. (better late than never)
and then, how it changed within a few days. pretty cool. or pretty ghoul-ish. and moldy.














just some found type in a little kids haunted house.
nice.












& to keep with the theme, an example of a Halloween style font.

Sunday, October 25, 2009

Time Square

There are literally shining examples of typography everywhere in the middle of Time square.

Sunday, October 18, 2009

Window Dressing

Nordstrom in Aventura Mall has a window display featuring the Burberry brand. Burberry was found in 1886 and manufactures luxury clothing and fashion accessories. The typography used on the glass is a classic serif typeface and the word "iconically" is italicized in all lowercase letters.

The iconic "Burberry classic check" is a red, black and tan tartan pattern developed in the 1920's. A far step away from its historical roots of the equestrian knight logo and checkered trenchcoat lining, the iconic brand has taken elements of the classic and given its merchandising design a modern twist.